Free On-Demand Webinar:
Hiring and Certifying the Sales MBA

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Speaker: Dave Roberts

It’s perhaps one of the greatest ironies in business that one of the most demanding and rewarding professions – sales – has hardly ever featured in undergraduate and MBA courses.  Marketing and Finance MBAs abound, but where has the sales MBA been the last 40 years?  You’re expected to pick up sales as you go, once you’re already in the role.  All that is changing now, as selling finally gets the academic grounding it deserves, and your organization can tap into ready-made sales expertise rather than playing the lottery.   In this webinar Dave Roberts, sales methodology expert, Assistant Professor and Executive Director of the Center for Integrated Marketing and Sales at the Kenan-Flagler School of Business, University of North Carolina at Chapel Hill will cover the following agenda:

• Why Schools of Business are taking sales education seriously
• Which Schools of Business are leading the charge
• Why this matters to you as you plan your sales resourcing
• Why this matters to sales performance automation companies

 Who should attend:
Sales Leaders, Sales Managers, Sales Training Decision Makers and Budget Holders who need to attract the right talent.

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